Your news, written like news.
Launch Headlines is a press release service run like a newsroom. Senior editors write, fact-check and copyedit your announcement — then put it on the wire across 350+ publications, with a live-link report to prove it ran.
SENIOR EDITORS · AP-STYLE COPYDESK · LIVE-LINK REPORTS
DISTRIBUTION NETWORK INCLUDES
PLACEMENT MIX VARIES BY PACKAGE — SEE THE HONEST BREAKDOWN
Most press releases die in a database.
Blasted to ten thousand inboxes, written like advertising, and reported with reach numbers nobody believes. The release itself was never the problem — the way this industry treats it is.
Written like ads
Superlatives, exclamation marks and marketing copy — everything an editor deletes on sight. A release should read like the story a journalist would have written anyway.
Blasted, not placed
Cheap syndication dumps your news onto sites no one reads, then calls the combined traffic of those sites your “reach.” Volume is not visibility.
No proof it ran
Most services end at “sent.” You should end with a report: every placement, every live link, every pickup — verifiable in one document.
A press release is journalism's raw material. Ours arrive ready to print.— The Launch Headlines Copydesk
A copydesk and a wire, under one masthead.
Press Release Writing
Senior editors turn your brief into a newsroom-grade release: AP style, real quotes, a headline that earns the click, and zero marketing fluff. Two rounds of edits included.
Read About the Desk →
Service · DistributionPress Release Distribution
From Google News syndication to named placements on AP News, Yahoo Finance and MarketWatch — tiered honestly, so you always know what is syndication and what is premium placement.
See the Network →
From brief to byline in four moves.
File your brief
Tell the desk what happened — launch, funding, milestone, hire. Ten minutes, one form. We chase the details, not you.
DAY 0The desk writes
A senior editor drafts your release in AP style — headline, dateline, quotes, boilerplate — and fact-checks every claim.
DAY 1–2You approve
Review the proof like an editor-in-chief. Two rounds of revisions are included in every writing package — no surcharges.
DAY 2–3On the wire
We distribute to your package's network, then deliver a report with every live link — usually within 48 hours of publishing.
SAME WEEKFour editions. One standard.
Every package is editor-reviewed and reported with live links. One-time pricing — no subscriptions, no surprise add-ons.
Your release, professionally edited and syndicated across the wire.
- Senior editorial review & proofread
- 250+ publication syndication
- Google News inclusion
- 3 images + 1 video embed
- Live-link report within 48h
- Writing service not included
The desk writes it, the wire runs it — our signature edition.
- Written by a senior editor (2 revisions)
- 350+ publications incl. AP News
- Journalist list email direct pitch
- White-label distribution report
- “As Featured In” badge kit
- Same-week publishing guarantee
National wire distribution plus premium named placements.
- Everything in The Byline
- National newswire distribution
- Yahoo Finance · MarketWatch · Benzinga
- 4–6 premium named placements
- 30-min editorial angle consultation
- 14-day pickup monitoring
Three releases, one narrative — an editor-planned launch arc.
- 3 Front Page-grade releases
- 60-min campaign planning session
- Pre-launch → launch → follow-up arc
- Cumulative coverage dashboard
- Dedicated editor, direct line
- 365-day credit validity
NEED SOMETHING BESPOKE? TALK TO THE DESK — AGENCY & MULTI-RELEASE RATES AVAILABLE
What the fine print elsewhere won't tell you.
The press release industry runs on inflated numbers. We would rather publish the truth — it's kind of our whole thing.
Syndication is not earned media
Syndication republishes your release across a network. Earned media is a journalist choosing to cover you. We sell the first, honestly — and our premium tiers pitch real journalist lists to work toward the second.
“Reach” numbers are inflated
“Reach 75 million readers” means the outlets' combined traffic — not readers of your release. We report what actually matters: named placements and live URLs you can open.
Our guarantee, in writing
If your release doesn't clear our editorial review, you get a full refund. If a guaranteed premium placement doesn't land, that portion is refunded. Almost nobody else in this industry offers either.
Held to a newsroom standard.
Every release that leaves this desk follows the same stylebook — the one working journalists actually use. That's why ours get read instead of deleted.
- AP style throughout — datelines, titles, numerals, the lot
- Inverted pyramid — the news first, the boilerplate last
- Fact-checked claims — every figure sourced before it ships
- Real quotes — human-sounding, attributable, on the record
- No clickbait, no superlatives — editors delete those anyway
- Senior-led, hand-refined — reviewed line by line before the wire
Asked and answered.
Writing takes 1–2 business days, your review takes as long as you need, and distribution typically completes within 48 hours of approval. Most releases are live the same week the brief is filed — and The Byline and up carry a same-week publishing guarantee.
Either. The Dispatch is distribution-only: you supply the release and our editors review and proof it. The Byline and above include full writing by a senior editor with two revision rounds — you just file a brief.
It depends on the package, and we say so plainly. All tiers include Google News and syndication across our 250–350+ publication network. The Byline adds AP News-grade named outlets; The Front Page adds national wire distribution plus Yahoo Finance, MarketWatch, Benzinga and 4–6 premium named placements. Your report lists every URL.
Every placement with its live link, delivered within 48 hours of distribution as an online report and PDF. The Byline and up include a white-label version agencies can forward straight to clients.
Releases are published with clean structure, schema metadata and up to three anchor links, and syndicated placements are indexed by search engines and AI systems alike. We don't promise rankings — nobody honestly can — but we do structure every release so search and AI assistants can find, parse and cite it.
If a release can't clear our editorial review — and we can't fix it within the included revisions — you receive a full refund. We'd rather return your money than put something on the wire with our name on it.
Ready to make news?
File your brief today. A senior editor — not a sales rep — reads every one.